{"id":377665,"date":"2026-06-11T12:38:41","date_gmt":"2026-06-11T11:38:41","guid":{"rendered":"https:\/\/zakrasnejsivimperk.cz\/?p=377665"},"modified":"2026-06-11T12:38:41","modified_gmt":"2026-06-11T11:38:41","slug":"aktuality-konec-medu-nejasneho-puvodu-vcelari-vitaji-prehlednejsi-pravidla-pro-etikety","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=377665","title":{"rendered":"AKTUALITY: Konec medu nejasn\u00e9ho p\u016fvodu. V\u010dela\u0159i v\u00edtaj\u00ed p\u0159ehledn\u011bj\u0161\u00ed pravidla pro etikety"},"content":{"rendered":"
U\u017e jen n\u011bkolik dn\u00ed se mohou pou\u017e\u00edvat etikety s ozna\u010den\u00edm \u201esm\u011bs medu ze zem\u00ed EU a zem\u00ed mimo EU\u201c, kter\u00e9 z\u00e1kazn\u00edk\u016fm ne\u0159ekly o skute\u010dn\u00e9m p\u016fvodu tohoto v\u010del\u00edho produktu nic. Zm\u011bn\u00ed to nov\u00e1 vyhl\u00e1\u0161ka, kter\u00e1 na\u0159izuje odtajnit konkr\u00e9tn\u00ed zem\u011b a jejich procentu\u00e1ln\u00ed pod\u00edl na v\u00fdsledn\u00e9 potravin\u011b. \u010ce\u0161t\u00ed v\u010dela\u0159i, kter\u00e9 sdru\u017euje Agr\u00e1rn\u00ed komora \u010cesk\u00e9 republiky, oce\u0148uj\u00ed nastaven\u00ed p\u0159esn\u011bj\u0161\u00edch pravidel i proto, \u017ee do EU proud\u00ed st\u00e1le v\u011bt\u0161\u00ed mno\u017estv\u00ed medu ze t\u0159et\u00edch zem\u00ed a vzhledem k obchodn\u00edm dohod\u00e1m s Ukrajinou nebo jihoamerick\u00fdm Mercosurem ho bude patrn\u011b je\u0161t\u011b v\u00edc, a to i na pultech \u010desk\u00fdch obchod\u016f.<\/h6>\n

Traduje se, \u017ee v\u010del\u00ed med pat\u0159\u00ed k nejfal\u0161ovan\u011bj\u0161\u00edm potravin\u00e1m na sv\u011bt\u011b spole\u010dn\u011b s olivov\u00fdm olejem a v\u00ednem, co\u017e potvrzuj\u00ed i ofici\u00e1ln\u00ed statistiky tuzemsk\u00fdch kontroln\u00edch org\u00e1n\u016f. Odn\u00e1\u0161ej\u00ed to jak spot\u0159ebitel\u00e9, kte\u0159\u00ed si nemohou b\u00fdt jist\u00ed t\u00edm, co kupuj\u00ed, tak i \u010de\u0161t\u00ed producenti medu, kte\u0159\u00ed \u010del\u00ed nespravedliv\u00e9 konkurenci. Tento stav zp\u016fsobuj\u00ed nejen st\u00e1le d\u016fmysln\u011bj\u0161\u00ed techniky pad\u011blatel\u016f, ale i dosavadn\u00ed nastaven\u00ed legislativy.<\/p>\n

Zlep\u0161en\u00ed situace si \u010de\u0161t\u00ed z\u00e1konod\u00e1rci i producenti medu slibuj\u00ed od nov\u00e9 vyhl\u00e1\u0161ky, kter\u00e1 od 14. \u010dervna leto\u0161n\u00edho roku mimo jin\u00e9 nov\u011b zav\u00e1d\u00ed povinnost vyjmenovat na etiket\u011b medu konkr\u00e9tn\u00ed zem\u011b p\u016fvodu. \u201eV posledn\u00edch letech nar\u016fstaj\u00ed dovozy medu do \u010ceska za podez\u0159ele n\u00edzk\u00e9 ceny, kter\u00e9 nemohou pokr\u00fdt ani samotn\u00e9 v\u00fdrobn\u00ed n\u00e1klady, nato\u017e n\u00e1klady na obalov\u00fd materi\u00e1l, dopravu, skladov\u00e1n\u00ed a dal\u0161\u00ed nezbytn\u00e9 polo\u017eky. Dlouhodob\u011b proto apelujeme, aby dozorov\u00e9 org\u00e1ny kontrolovaly, zda jde skute\u010dn\u011b o med. Pokud umo\u017en\u00edme, aby byly na na\u0161em trhu voln\u011b dostupn\u00e9 pad\u011blky, p\u0159isp\u011bjeme t\u00edm k likvidaci na\u0161ich v\u010dela\u0159\u016f a \u00fabytku na\u0161ich v\u010delstev, \u010d\u00edm\u017e ohroz\u00edme opylen\u00ed a biodiverzitu krajiny. V\u00edt\u00e1me proto zm\u011bnu pravidel pro ozna\u010dov\u00e1n\u00ed medu, kter\u00e1 fal\u0161ov\u00e1n\u00ed medu zt\u00ed\u017e\u00ed,\u201c<\/em> \u0159ekl prezident Agr\u00e1rn\u00ed komory \u010cesk\u00e9 republiky Jan Dole\u017eal.<\/p>\n

Zm\u011bnu podpo\u0159il i potravinov\u00fd ombudsman Jind\u0159ich Fialka, vrchn\u00ed \u0159editel Sekce potravin\u00e1\u0159stv\u00ed Ministerstva zem\u011bd\u011blstv\u00ed, jen\u017e v n\u00ed vid\u00ed p\u0159\u00ednos i pro spot\u0159ebitele. \u201eTransparentn\u00ed informace o p\u016fvodu potravin jsou z\u00e1kladn\u00edm p\u0159edpokladem d\u016fv\u011bry spot\u0159ebitel\u016f. Pokud si z\u00e1kazn\u00edk kupuje med, m\u011bl by m\u00edt mo\u017enost jednodu\u0161e zjistit, z jak\u00fdch zem\u00ed poch\u00e1z\u00ed. Nov\u00e1 \u00faprava je krokem spr\u00e1vn\u00fdm sm\u011brem, proto\u017ee posiluje informovanost spot\u0159ebitel\u016f i f\u00e9rovou sout\u011b\u017e mezi v\u00fdrobci. V\u011b\u0159\u00edm, \u017ee jasn\u011bj\u0161\u00ed ozna\u010dov\u00e1n\u00ed p\u0159isp\u011bje k v\u011bt\u0161\u00ed p\u0159ehlednosti trhu a umo\u017en\u00ed spot\u0159ebitel\u016fm \u010dinit kvalifikovan\u011bj\u0161\u00ed rozhodnut\u00ed p\u0159i v\u00fdb\u011bru potravin,\u201c<\/em> uvedl potravinov\u00fd ombudsman Jind\u0159ich Fialka.<\/p>\n

Co se na etiket\u011b m\u011bn\u00ed?<\/h6>\n

Nov\u00e1 vyhl\u00e1\u0161ka \u010d. 490\/2025 Sb. upravuje zp\u016fsob poskytov\u00e1n\u00ed informac\u00ed o p\u0159\u00edrodn\u00edch sladidlech, potravin\u00e1ch se sladiv\u00fdmi \u00fa\u010dinky, cukrovink\u00e1ch, kakaov\u00fdch v\u00fdrobc\u00edch, \u010dokol\u00e1dov\u00fdch v\u00fdrobc\u00edch a medu. Konkr\u00e9tn\u011b u medu pak na\u0159izuje ozna\u010dit konkr\u00e9tn\u00ed zemi p\u016fvodu, kde byl sebr\u00e1n. V p\u0159\u00edpad\u011b, \u017ee jich je v\u00edc, v\u0161echny zem\u011b mus\u00ed b\u00fdt uvedeny v sestupn\u00e9m po\u0159ad\u00ed podle jejich pod\u00edlu na hmotnosti spolu s procentu\u00e1ln\u00edm \u00fadajem, a to na etiket\u011b v hlavn\u00edm zorn\u00e9m poli. V praxi to tedy znamen\u00e1, \u017ee u\u017e nebude mo\u017en\u00e9 uv\u00e9st pouze, \u017ee med poch\u00e1z\u00ed ze zem\u00ed EU nebo ze zem\u00ed mimo EU, jak se \u010dasto objevuje na obalech.<\/p>\n

\u201eU medu pat\u0159\u00ed spr\u00e1vn\u00e9 ozna\u010dov\u00e1n\u00ed p\u016fvodu mezi d\u016fle\u017eit\u00e9 informace, kter\u00e9 mus\u00ed b\u00fdt pravdiv\u00e9 a dolo\u017eiteln\u00e9. Jejich kontrola je spolu s laboratorn\u00edmi anal\u00fdzami ov\u011b\u0159uj\u00edc\u00edmi slo\u017een\u00ed a autenticitu medu z\u00e1kladn\u00edm pil\u00ed\u0159em kontrol medu prov\u00e1d\u011bn\u00fdch St\u00e1tn\u00ed veterin\u00e1rn\u00ed spr\u00e1vou,\u201c<\/em> uvedl Jan V\u00e1\u0148a, \u0159editel Odboru veterin\u00e1rn\u00ed hygieny a ochrany ve\u0159ejn\u00e9ho zdrav\u00ed St\u00e1tn\u00ed veterin\u00e1rn\u00ed spr\u00e1vy, kter\u00e1 bude nov\u00e1 pravidla u \u010desk\u00fdch v\u00fdrobc\u016f kontrolovat.<\/p>\n

Dohl\u00ed\u017eet na dodr\u017eov\u00e1n\u00ed vyhl\u00e1\u0161ky bude tak\u00e9 St\u00e1tn\u00ed zem\u011bd\u011blsk\u00e1 a potravin\u00e1\u0159sk\u00e1 inspekce, kter\u00e1 prov\u011b\u0159uje nap\u0159\u00edklad fyzik\u00e1ln\u011b-chemick\u00e9 parametry, odhaluje fal\u0161ov\u00e1n\u00ed medu p\u0159\u00eddavkem sirup\u016f, prov\u00e1d\u00ed senzorickou anal\u00fdzu a posuzuje autenticitu medu stanoven\u00edm hlavn\u00edch slo\u017eek v n\u011bm. Odhalen\u00ed n\u011bkter\u00fdch l\u00e1tek m\u016f\u017ee b\u00fdt vyu\u017eito tak\u00e9 pro ur\u010den\u00ed botanick\u00e9ho p\u016fvodu medu. Nov\u011b pak vyu\u017e\u00edv\u00e1 metodu na stanoven\u00ed ciz\u00edch amyl\u00e1z, co\u017e umo\u017e\u0148uje odhalit podvody pomoc\u00ed anal\u00fdzy b\u00edlkovinn\u00e9ho profilu medu a identifikovat enzymy, kter\u00e9 nejsou medu vlastn\u00ed. Tato proteomick\u00e1 metoda znamen\u00e1 velk\u00fd skok v odhalov\u00e1n\u00ed fal\u0161ovan\u00e9ho medu a \u010cesko ji vyu\u017e\u00edv\u00e1 jako v\u016fbec prvn\u00ed zem\u011b v r\u00e1mci EU.<\/p>\n

\u201eJin\u00fdmi slovy, krom\u011b v\u010del nesm\u00ed do medu nikdo zasahovat, a to pr\u00e1v\u011b s ohledem na unik\u00e1tnost jeho produkce. V tom je i z\u00e1klad kontroln\u00ed \u010dinnosti St\u00e1tn\u00ed zem\u011bd\u011blsk\u00e9 a potravin\u00e1\u0159sk\u00e9 inspekce, spo\u010d\u00edvaj\u00edc\u00ed v odhalov\u00e1n\u00ed nepovolen\u00fdch z\u00e1sah\u016f do medu nebo p\u0159\u00edpad\u016f, kdy je za med vyd\u00e1v\u00e1na podivn\u00e1 sm\u011bs cukr\u016f, barviv a um\u011ble p\u0159idan\u00fdch enzym\u016f. Pouh\u00e1 kontrola po\u017eadavk\u016f uveden\u00e9 vyhl\u00e1\u0161ky by byla zcela nedosta\u010duj\u00edc\u00ed,\u201c<\/em> vysv\u011btlil \u0159editel Odboru kontroly, laborato\u0159\u00ed a certifikace St\u00e1tn\u00ed zem\u011bd\u011blsk\u00e9 a potravin\u00e1\u0159sk\u00e9 inspekce Jind\u0159ich Pokora.<\/p>\n

Dovozy medu mohou d\u00e1le r\u016fst<\/h6>\n

Ov\u011b\u0159ov\u00e1n\u00ed pravosti medu nab\u00fdv\u00e1 na v\u00fdznamu i s obchodn\u00edmi dohodami mezi EU a Ukrajinou \u010di jihoamerick\u00fdm Mercosurem, kter\u00e9 jsou u\u017e nyn\u00ed spole\u010dn\u011b s \u010c\u00ednou v\u00fdznamn\u00fdmi dovozci tohoto p\u0159\u00edrodn\u00edho sladidla. Do Evropy proud\u00ed ze t\u0159et\u00edch zem\u00ed v pr\u016fm\u011bru 176 tis\u00edc tun medu ro\u010dn\u011b a zm\u00edn\u011bn\u00e9 smlouvy patrn\u011b tento objem je\u0161t\u011b zv\u00fd\u0161\u00ed. Ro\u010dn\u00ed kv\u00f3ta na bezceln\u00ed dod\u00e1vky z<\/p>\n

Ukrajiny je stanovena na 35 tis\u00edc tun medu a u Mercosuru je to jen pro leto\u0161n\u00ed rok 7,5 tis\u00edce tun, p\u0159i\u010dem\u017e od roku 2031 to m\u016f\u017ee b\u00fdt a\u017e 45 tis\u00edc tun.<\/p>\n

\u201eJsme p\u0159esv\u011bd\u010deni, \u017ee obchodn\u00ed dohoda EU\u2013Mercosur \u010desk\u00e9mu v\u010dela\u0159stv\u00ed rozhodn\u011b nepom\u016f\u017ee. Ochrann\u00e1 dolo\u017eka \u0159e\u0161\u00ed pouze situaci na trhu, tedy objemy a ceny medu, ale u\u017e ne ot\u00e1zku v\u00fdrobn\u00edch standard\u016f, o kter\u00fdch mluv\u00ed evropsk\u00fd zem\u011bd\u011blsk\u00fd a v\u010dela\u0159sk\u00fd sektor. Je nav\u00edc nejist\u00e9, jak rychle bude Brusel schopen reagovat. M\u011bli bychom se proto starat o to, aby med dov\u00e1\u017een\u00fd do EU byl skute\u010dn\u011b prav\u00fdm medem, a zam\u011b\u0159it se na kontrolu dosledovatelnosti p\u016fvodu. Pokud cht\u011bj\u00ed m\u00edt spot\u0159ebitel\u00e9 z\u00e1ruku pravosti medu, neud\u011blaj\u00ed chybu, kdy\u017e nakoup\u00ed p\u0159\u00edmo u \u010desk\u00e9ho v\u010dela\u0159e,\u201c<\/em> \u0159ekl p\u0159edseda Komoditn\u00ed rady pro v\u010dely a med p\u0159i Agr\u00e1rn\u00ed komo\u0159e \u010cR Stanislav Ja\u0161.<\/p>\n

\u201eNov\u00e1 pravidla p\u0159ich\u00e1zej\u00ed v dob\u011b, kdy v\u010dela\u0159i po cel\u00e9 republice zahajuj\u00ed hlavn\u00ed obdob\u00ed medobran\u00ed. \u010cesk\u00fd med pat\u0159\u00ed d\u00edky pestr\u00e9 krajin\u011b a rozmanitosti sn\u016f\u0161ky mezi velmi kvalitn\u00ed produkty, za nimi\u017e stoj\u00ed pr\u00e1ce tis\u00edc\u016f v\u010dela\u0159\u016f. Pokud maj\u00ed spot\u0159ebitel\u00e9 mo\u017enost jednodu\u0161e zjistit skute\u010dn\u00fd p\u016fvod medu, pom\u00e1h\u00e1 to budovat d\u016fv\u011bru v cel\u00fd obor a z\u00e1rove\u0148 ocenit poctivou pr\u00e1ci \u010desk\u00fdch v\u010dela\u0159\u016f, kte\u0159\u00ed se krom\u011b produkce medu v\u00fdznamn\u011b pod\u00edlej\u00ed tak\u00e9 na opylov\u00e1n\u00ed kulturn\u00edch plodin i voln\u011b rostouc\u00edch rostlin,\u201c<\/em> doplnil p\u0159edseda \u010cesk\u00e9ho svazu v\u010dela\u0159\u016f Zden\u011bk Nekula.<\/p>\n

\u201e\u010cesk\u00e9 v\u010dela\u0159stv\u00ed v posledn\u00edch letech \u010del\u00ed cel\u00e9 \u0159ad\u011b probl\u00e9m\u016f, od rostouc\u00edch n\u00e1klad\u016f p\u0159es \u00fahyny v\u010delstev a\u017e po tlak levn\u00fdch dovoz\u016f medu ze zahrani\u010d\u00ed. O to d\u016fle\u017eit\u011bj\u0161\u00ed je, aby na trhu platila jasn\u00e1 a srozumiteln\u00e1 pravidla. Spot\u0159ebitel mus\u00ed m\u00edt mo\u017enost rozli\u0161it med od \u010desk\u00e9ho v\u010dela\u0159e a sm\u011bsi dovezen\u00e9 z r\u016fzn\u00fdch \u010d\u00e1st\u00ed sv\u011bta. Transparentn\u00ed ozna\u010dov\u00e1n\u00ed p\u016fvodu samo o sob\u011b v\u0161echny probl\u00e9my nevy\u0159e\u0161\u00ed, ale p\u0159edstavuje d\u016fle\u017eit\u00fd krok k f\u00e9rov\u011bj\u0161\u00edm podm\u00ednk\u00e1m pro dom\u00e1c\u00ed producenty a k zachov\u00e1n\u00ed profesion\u00e1ln\u00edho v\u010dela\u0159stv\u00ed v \u010cesk\u00e9 republice,\u201c<\/em> podotkl p\u0159edseda Asociace profesion\u00e1ln\u00edch v\u010dela\u0159\u016f Kamil Kurtin.<\/p>\n

(tz-ak\u010dr)<\/strong><\/p>\n

\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

U\u017e jen <\/p>\n","protected":false},"author":2,"featured_media":377666,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[179],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2026\/06\/11\/nove-med.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/377665"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=377665"}],"version-history":[{"count":1,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/377665\/revisions"}],"predecessor-version":[{"id":377667,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/377665\/revisions\/377667"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/377666"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=377665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=377665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=377665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}