{"id":355098,"date":"2025-08-29T08:19:38","date_gmt":"2025-08-29T07:19:38","guid":{"rendered":"https:\/\/zakrasnejsivimperk.cz\/?p=355098"},"modified":"2025-08-29T08:19:38","modified_gmt":"2025-08-29T07:19:38","slug":"aktuality-cesi-se-pripravuji-na-drazsi-skolni-rok","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=355098","title":{"rendered":"AKTUALITY: \u010ce\u0161i se p\u0159ipravuj\u00ed na dra\u017e\u0161\u00ed \u0161koln\u00ed rok"},"content":{"rendered":"

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Praha (PROTEXT) – \u010ce\u0161i se p\u0159ipravuj\u00ed na dra\u017e\u0161\u00ed \u0161koln\u00ed rok. Polovina rodi\u010d\u016f \u0161et\u0159\u00ed a obrac\u00ed se na online tr\u017ei\u0161t\u011b.<\/h6>\n

Za\u010d\u00e1tek \u0161koln\u00edho roku znateln\u011b zat\u011b\u017euje rodinn\u00e9 rozpo\u010dty. Podle pr\u016fzkumu agentury Perfect Crowd pro Allegro ze srpna 2025, kter\u00e9ho se z\u00fa\u010dastnilo 1 005 respondent\u016f, pl\u00e1nuje letos v\u00edce ne\u017e polovina \u010cech\u016f nakupovat \u0161koln\u00ed v\u00fdbavu. Nej\u010dast\u011bj\u0161\u00ed pl\u00e1novan\u00e1 \u00fatrata za jednoho \u0161kol\u00e1ka se pohybuje mezi 1 000 a 2 000 K\u010d, v\u00edce ne\u017e \u010dtvrtina dom\u00e1cnost\u00ed pak po\u010d\u00edt\u00e1 s v\u00fddaji p\u0159esahuj\u00edc\u00edmi 2 000 K\u010d.<\/p>\n

Kolik stoj\u00ed z\u00e1kladn\u00ed v\u00fdbava?<\/h6>\n

Nejn\u00e1kladn\u011bj\u0161\u00ed polo\u017ekou z\u016fst\u00e1v\u00e1 \u0161koln\u00ed batoh. Podle dat z Allegro.cz se ceny batoh\u016f pohybuj\u00ed nej\u010dast\u011bji mezi 500\u20131 000 K\u010d a pr\u00e1v\u011b na n\u011bj sm\u011b\u0159uje nejvy\u0161\u0161\u00ed pod\u00edl v\u00fddaj\u016f. \u201eRodi\u010de u batoh\u016f hledaj\u00ed vyv\u00e1\u017een\u00fd pom\u011br ceny a kvality. U mlad\u0161\u00edch d\u011bt\u00ed hraje velkou roli ergonomie, polstrovan\u00e1 z\u00e1da, \u010dlen\u011bn\u00ed vnit\u0159n\u00edho prostoru a reflexn\u00ed prvky. U teenager\u016f je naopak d\u016fle\u017eit\u011bj\u0161\u00ed zna\u010dka,\u201c<\/em> \u0159\u00edk\u00e1 Monika Brichtov\u00e1 z online tr\u017ei\u0161t\u011b Allegro.cz.<\/p>\n

Druhou nejdra\u017e\u0161\u00ed polo\u017ekou je vybaven\u00ed na t\u011blocvik \u2013 16 % rodi\u010d\u016f uvedlo, \u017ee pr\u00e1v\u011b sportovn\u00ed obuv a oble\u010den\u00ed je bude st\u00e1t nejv\u00edce. Dal\u0161\u00edmi polo\u017ekami jsou psac\u00ed pot\u0159eby, se\u0161ity a pom\u016fcky pro v\u00fdtvarnou v\u00fdchovu, kter\u00e9 rodi\u010de po\u0159izuj\u00ed v\u011bt\u0161inou za ni\u017e\u0161\u00ed stovky korun.<\/p>\n

Podle dat Allegro.cz rodi\u010de men\u0161\u00edch d\u011bt\u00ed nej\u010dast\u011bji vyhled\u00e1vaj\u00ed vybaven\u00ed s motivy Minecraft, Bluey \u010di Tlapkov\u00e1 patrola, zat\u00edmco u teenager\u016f d\u00e1vaj\u00ed p\u0159ednost zna\u010dkov\u00fdm produkt\u016fm nebo trendy pastelov\u00fdm barv\u00e1m.<\/p>\n

Nejde jen o pom\u016fcky<\/h6>\n

Konec pr\u00e1zdnin znamen\u00e1 pro \u0159adu rodin i investice do vybaven\u00ed d\u011btsk\u00fdch pokoj\u016f \u2013 nov\u00e9 psac\u00ed stoly, \u017eidle, lampy nebo knihovny. Roste tak\u00e9 v\u00fdznam digit\u00e1ln\u00edch dovednost\u00ed, co\u017e se odr\u00e1\u017e\u00ed v popt\u00e1vce po elektronice. Elektroniku pl\u00e1nuje pro d\u011bti koupit 15 % rodi\u010d\u016f, nej\u010dast\u011bji notebooky. Jejich cena se podle Allegro.cz pohybuje mezi 11 000 a 17 000 K\u010d, co\u017e z nich d\u011bl\u00e1 jednu z nejn\u00e1kladn\u011bj\u0161\u00edch polo\u017eek spojen\u00fdch s p\u0159\u00edpravou na \u0161koln\u00ed rok.<\/p>\n

Inflace a n\u00e1kupn\u00ed zvyklosti<\/h6>\n

Pr\u016fzkum uk\u00e1zal, \u017ee t\u0159i \u010dtvrtiny rodi\u010d\u016f si v\u0161imly vy\u0161\u0161\u00edch cen \u0161koln\u00edch pot\u0159eb. Polovina z nich p\u0159izn\u00e1v\u00e1, \u017ee inflace z\u00e1sadn\u011b m\u011bn\u00ed jejich rozhodov\u00e1n\u00ed. V\u00fdrazn\u011b \u0161et\u0159it kv\u016fli dra\u017e\u0161\u00edm cen\u00e1m mus\u00ed 29 % rodin, nej\u010dast\u011bji ty s v\u00edce d\u011btmi.<\/p>\n

Zhruba polovina rodi\u010d\u016f tak\u00e9 uvedla, \u017ee \u010d\u00e1st pot\u0159eb po\u0159izuje online. T\u00e9m\u011b\u0159 ka\u017ed\u00fd druh\u00fd (46 %) pl\u00e1nuje vyu\u017e\u00edt i online tr\u017ei\u0161t\u011b jako Allegro.cz, kde maj\u00ed \u0161ir\u0161\u00ed v\u00fdb\u011br a mo\u017enost snadno porovn\u00e1vat nab\u00eddky. D\u00edky tomu mohou navzdory obecn\u011b rostouc\u00edm cen\u00e1m u\u0161et\u0159it.<\/p>\n

\u201eOnline tr\u017ei\u0161t\u011b rodi\u010d\u016fm umo\u017e\u0148uj\u00ed nakoupit ve\u0161ker\u00e9 \u0161koln\u00ed pot\u0159eby na jednom m\u00edst\u011b a jednodu\u0161e porovnat ceny i parametry jednotliv\u00fdch produkt\u016f. D\u00edky tomu \u0161et\u0159\u00ed nejen pen\u00edze, ale i \u010das, kter\u00fd by jinak str\u00e1vili obj\u00ed\u017ed\u011bn\u00edm kamenn\u00fdch prodejen,\u201c<\/em> uzav\u00edr\u00e1 Monika Brichtov\u00e1 z Allegro.cz.<\/p>\n

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 <\/p>\n","protected":false},"excerpt":{"rendered":"

  Praha <\/p>\n","protected":false},"author":2,"featured_media":355154,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[179],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2025\/08\/29\/nove-protext.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/355098"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=355098"}],"version-history":[{"count":2,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/355098\/revisions"}],"predecessor-version":[{"id":355155,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/355098\/revisions\/355155"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/355154"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=355098"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=355098"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=355098"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}