{"id":349103,"date":"2025-06-18T20:25:49","date_gmt":"2025-06-18T19:25:49","guid":{"rendered":"https:\/\/zakrasnejsivimperk.cz\/?p=349103"},"modified":"2025-06-18T20:25:49","modified_gmt":"2025-06-18T19:25:49","slug":"dtest-zlevnovani-v-nemecku-dtest-zjistoval-zda-se-vyplati-nakupovat-za-hranicemi","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=349103","title":{"rendered":"dTest: Zlev\u0148ov\u00e1n\u00ed v N\u011bmecku \u2013 dTest zji\u0161\u0165oval, zda se vyplat\u00ed nakupovat za hranicemi"},"content":{"rendered":"
Na sklonku kv\u011btna prob\u011bhla \u010desk\u00fdmi m\u00e9dii zpr\u00e1va o velk\u00e9m zlev\u0148ov\u00e1n\u00ed v n\u011bmeck\u00fdch \u0159et\u011bzc\u00edch. V\u0161e za\u010dalo v pond\u011bl\u00ed 26. kv\u011btna, kdy \u0159et\u011bzec Lidl v N\u011bmecku ozn\u00e1mil \u201enejv\u00fdrazn\u011bj\u0161\u00ed sn\u00ed\u017een\u00ed cen v historii firmy\u201c. Dlouhodob\u011b zlevnilo 500 v\u00fdrobk\u016f nap\u0159\u00ed\u010d cel\u00fdm sortimentem. Vz\u00e1p\u011bt\u00ed na tento krok reagoval \u0159et\u011bzec Aldi ozn\u00e1men\u00edm o sn\u00ed\u017een\u00ed cen 1000 polo\u017eek. Znamen\u00e1 to, \u017ee se d\u00e1 v N\u011bmecku nyn\u00ed nakoupit levn\u011bji ne\u017e u n\u00e1s? To se vydala zjistit redakce spot\u0159ebitelsk\u00e9ho \u010dasopisu dTest p\u0159\u00edmo do N\u011bmecka.<\/h6>\n

\"\"Prvn\u00ed reakce n\u011bmeck\u00fdch m\u00e9di\u00ed se zmi\u0148ovaly o v\u00fdznamn\u00fdch v\u00fdhod\u00e1ch pro tamn\u00ed spot\u0159ebitele, ov\u0161em s postupem \u010dasu se objevuj\u00ed i kriti\u010dt\u011bj\u0161\u00ed ohlasy. Nap\u0159\u00edklad \u017ee se zlevn\u011bn\u00ed net\u00fdk\u00e1 nejb\u011b\u017en\u011bji nakupovan\u00fdch v\u00fdrobk\u016f nebo \u017ee avizovan\u00e1 \u00faprava cen nevyrovn\u00e1 zdra\u017eov\u00e1n\u00ed z posledn\u00edch let.<\/p>\n

dTest se rozjel do jedn\u00e9 ze sask\u00fdch pobo\u010dek \u0159et\u011bzce Lidl a u\u017e p\u0159i p\u0159\u00edprav\u011b narazil na z\u00e1drhel. Spole\u010dnost toti\u017e zve\u0159ejnila pouze celkov\u00fd po\u010det zlevn\u011bn\u00fdch v\u00fdrobk\u016f, nikoliv jejich seznam. P\u00e1r konkr\u00e9tn\u00edch produkt\u016f zmi\u0148uj\u00ed ak\u010dn\u00ed let\u00e1ky, ale ani z nich si nelze ud\u011blat p\u0159edstavu o tom, co v\u0161echno se vlastn\u011b zlevnilo. Reklamn\u00ed materi\u00e1ly nav\u00edc pomoc\u00ed mal\u00e9 hv\u011bzdi\u010dky u po\u010dtu v\u00fdrobk\u016f se sn\u00ed\u017eenou cenou sd\u011bluj\u00ed, \u017ee \u010d\u00edslo 500 zahrnuje polo\u017eky zlevn\u011bn\u00e9 na celost\u00e1tn\u00ed i region\u00e1ln\u00ed \u00farovni.<\/p>\n

Ani v samotn\u00e9 prodejn\u011b nen\u00ed orientace v cenovk\u00e1ch \u00fapln\u011b jednoduch\u00e1. Krom\u011b ohl\u00e1\u0161en\u00e9ho trval\u00e9ho sn\u00ed\u017een\u00ed cen toti\u017e prob\u00edhaj\u00ed i obvykl\u00e9 akce a slevov\u00e9 cenovky jsou i u zbo\u017e\u00ed, kter\u00e9ho se trval\u00e9 zlevn\u011bn\u00ed net\u00fdk\u00e1. Porovn\u00e1n\u00edm informac\u00ed z let\u00e1ku a re\u00e1ln\u00e9 situace do\u0161el dTest k z\u00e1v\u011bru, \u017ee trval\u00e9 sn\u00ed\u017een\u00ed cen pravd\u011bpodobn\u011b avizuj\u00ed \u0161t\u00edtky s lakonick\u00fdm sd\u011blen\u00ed \u201elevn\u011bj\u0161\u00ed\u201c, bez procentu\u00e1ln\u00edho uveden\u00ed slevy.<\/p>\n

Sp\u00ed\u0161 zbyte\u010dnosti<\/h6>\n

\u201eTyto cenovky jsme na\u0161li u zhruba 50 v\u00fdrobk\u016f, p\u0159i\u010dem\u017e zvl\u00e1\u0161tn\u00ed pozornost jsme v\u011bnovali t\u011bm, kter\u00e9 lze koupit i v \u010cesku. Do tohoto seznamu jsme za\u0159adili 38 polo\u017eek. Mus\u00edme potvrdit, \u017ee mezi zlevn\u011bn\u00fdmi polo\u017ekami p\u0159evl\u00e1daj\u00ed ty sp\u00ed\u0161e okrajov\u00e9,\u201c<\/em> \u0159\u00edk\u00e1 \u0161\u00e9fredaktorka \u010dasopisu dTest Hana Hoffmannov\u00e1. Sn\u00ed\u017eily se nap\u0159\u00edklad ceny bio variant n\u011bkter\u00fdch v\u00fdrobk\u016f, v\u00edde\u0148sk\u00fdch p\u00e1rk\u016f se s\u00fdrem nebo s\u00fdru Halloumi. Mezi zlevn\u011bn\u00fdmi produkty ale nechyb\u011bly ani u\u017eite\u010dn\u00e9 polo\u017eky, jako jsou prac\u00ed pr\u00e1\u0161ky, jable\u010dn\u00e9 a pomeran\u010dov\u00e9 d\u017eusy \u010di multipack tu\u0148\u00e1kov\u00fdch konzerv.<\/p>\n

Druhou v\u011bc\u00ed je m\u00edra slev. U 38 sledovan\u00fdch v\u00fdrobk\u016f dosahovala v pr\u016fm\u011bru 6 %. Nejv\u00fdrazn\u011bji byly zlevn\u011bny nakl\u00e1dan\u00e9 okurky (o 20 %), naopak slevy u multipacku nanuk\u016f, chlazen\u00e9ho ku\u0159ec\u00edho masa nebo ji\u017e zm\u00edn\u011bn\u00fdch s\u00fdrov\u00fdch p\u00e1rk\u016f se pohybovaly okolo 1 %.<\/p>\n

N\u011bkter\u00e9 polo\u017eky by se vyplatily<\/h6>\n

Nejv\u00edc dTest zaj\u00edmalo, jak si sn\u00ed\u017een\u00e9 ceny vedou ve srovn\u00e1n\u00ed s t\u011bmi \u010desk\u00fdmi. Sp\u00e1rov\u00e1n\u00ed \u010desk\u00fdch a n\u011bmeck\u00fdch v\u00fdrobk\u016f se poda\u0159ilo ve 24 p\u0159\u00edpadech. Ne v\u017edy v\u0161ak \u0161lo o toto\u017en\u00e9 produkty. \u201eObvykle se li\u0161ila velikost balen\u00ed, proto\u017ee n\u011bmeck\u00e9 zlevn\u011bn\u00ed se \u010dasto t\u00fdk\u00e1 multipack\u016f, kter\u00e9 se u n\u00e1s b\u011b\u017en\u011b nenab\u00edzej\u00ed. V t\u011bchto p\u0159\u00edpadech jsme cenu \u010desk\u00e9ho zbo\u017e\u00ed ur\u010dili p\u0159epo\u010dtem \u010desk\u00e9 ceny na n\u011bmeck\u00fd objem. V na\u0161\u00ed tabulce jsou takov\u00e9 p\u0159\u00edpady ozna\u010deny speci\u00e1ln\u00ed pozn\u00e1mkou,\u201c<\/em> vysv\u011btluje Hana Hoffmannov\u00e1.<\/p>\n

V\u011bt\u0161ina porovn\u00e1van\u00fdch polo\u017eek vy\u0161la v n\u011bmeck\u00e9m Lidlu levn\u011bji ne\u017e u n\u00e1s. Nejv\u00fdrazn\u011bj\u0161\u00ed rozd\u00edl zaznamenal dTest u vlo\u017eek zna\u010dky Always. V N\u011bmecku nab\u00edzen\u00fd gigapack vy\u0161el po slev\u011b o 42,4 % levn\u011bji, ne\u017e kdyby se stejn\u00e9 mno\u017estv\u00ed nakoupilo u n\u00e1s. V\u00fdrazn\u011b v\u00fdhodn\u011bji se d\u00e1 za hranicemi koupit i litrov\u00e1 vani\u010dka zmrzliny Bon Gelati (\u201338,3 %) a multipack konzervovan\u00e9ho tu\u0148\u00e1ka (\u201338,1 %). Na\u0161ly se ale i opa\u010dn\u00e9 p\u0159\u00edpady, kdy instantn\u00ed k\u00e1va vy\u0161la v N\u011bmecku dr\u00e1\u017e ne\u017e v \u010cesku.<\/p>\n

V celkov\u00e9m souhrnu v\u0161ak vy\u0161el n\u00e1kup v N\u011bmecku levn\u011bji ne\u017e u n\u00e1s. \u201eZa v\u0161echny porovn\u00e1van\u00e9 polo\u017eky bychom tam zaplatili v p\u0159epo\u010dtu 1913,60 korun, co\u017e je o 324,40 korun (14,5 %) m\u00e9n\u011b, ne\u017e kolik by st\u00e1l stejn\u00fd n\u00e1kup v \u010cesku (2238 korun). P\u0159esto se domn\u00edv\u00e1me se, \u017ee aktu\u00e1ln\u00ed zlevn\u011bn\u00ed v n\u011bmeck\u00fdch diskontech nebude pro \u010desk\u00e9 z\u00e1kazn\u00edky \u2013 vzhledem k polo\u017ek\u00e1m, kter\u00fdch se t\u00fdk\u00e1 \u2013 d\u016fvodem k samostatn\u00e9mu n\u00e1kupn\u00edmu v\u00fdletu,\u201c<\/em> shrnuje za dTest Hana Hoffmannov\u00e1. Srovn\u00e1vac\u00ed tabulka relevantn\u00edch v\u00fdrobk\u016f je k dispozici po p\u0159ihl\u00e1\u0161en\u00ed na str\u00e1nk\u00e1ch spot\u0159ebitelsk\u00e9 organizace dTest.<\/strong><\/a><\/p>\n

dTest<\/strong><\/p>\n

\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Na sklonku <\/p>\n","protected":false},"author":2,"featured_media":349104,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[87],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2025\/06\/18\/ram-dtest.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/349103"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=349103"}],"version-history":[{"count":1,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/349103\/revisions"}],"predecessor-version":[{"id":349105,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/349103\/revisions\/349105"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/349104"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=349103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=349103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=349103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}