{"id":291656,"date":"2023-11-21T11:52:15","date_gmt":"2023-11-21T10:52:15","guid":{"rendered":"https:\/\/zakrasnejsivimperk.cz\/?p=291656"},"modified":"2023-11-21T11:52:15","modified_gmt":"2023-11-21T10:52:15","slug":"dtest-black-friday-cyber-monday-a-jine-pohadky","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=291656","title":{"rendered":"dTest: Black Friday, Cyber Monday a jin\u00e9 poh\u00e1dky\u2026"},"content":{"rendered":"

P\u0159i nikdy nekon\u010d\u00edc\u00edch v\u00fdprodej\u00edch, akc\u00edch typu Black Friday \u010di Singles day je n\u00e1kup za b\u011b\u017enou, nezlevn\u011bnou cenu prakticky v\u00fdjimkou. Pokud v\u0161ak stejn\u00e1 slevov\u00e1 akce trv\u00e1 m\u011bs\u00edce, jedn\u00e1 se st\u00e1le o cenov\u00e9 zv\u00fdhodn\u011bn\u00ed, nebo jen obchodn\u00edk tah\u00e1 spot\u0159ebitele za nos? dTest p\u0159ipom\u00edn\u00e1 pravidla pro uv\u00e1d\u011bn\u00ed slev i pr\u00e1va spot\u0159ebitel\u016f.<\/h4>\n

Sleva z \u201eb\u011b\u017en\u00e9\u201c, \u201ereferen\u010dn\u00ed\u201c, \u201edoporu\u010den\u00e9 maloobchodn\u00ed\u201c\u2026 ceny<\/h6>\n

\"\"Od 6. ledna tohoto roku maj\u00ed obchodn\u00edci povinnost p\u0159i slevov\u00fdch akc\u00edch uv\u00e1d\u011bt tak\u00e9 nejni\u017e\u0161\u00ed cenu, za n\u00ed\u017e zbo\u017e\u00ed prod\u00e1vali v dob\u011b 30 dn\u016f p\u0159ed poskytnut\u00edm slevy. Z\u00e1kon v\u0161ak prodejc\u016fm v\u00fdslovn\u011b neukl\u00e1d\u00e1, aby z t\u00e9to nejni\u017e\u0161\u00ed ceny slevu rovn\u011b\u017e vypo\u010d\u00edt\u00e1vali. Tato skute\u010dnost vede \u201ekreativn\u00ed\u201c obchodn\u00edky k z\u00e1v\u011bru, \u017ee mohou svou slevu vzt\u00e1hnout nap\u0159\u00edklad k cen\u011b doporu\u010den\u00e9 v\u00fdrobcem, i kdy\u017e za ni zbo\u017e\u00ed nikdy neprod\u00e1vali. \u201eCena, kterou \u00fa\u010dtuj\u00ed jin\u00ed prodejci nebo cena doporu\u010den\u00e1 v\u00fdrobcem zbo\u017e\u00ed, je z hlediska st\u00e1vaj\u00edc\u00edch pravidel nepodstatn\u00e1. Uv\u00e1d\u011bn\u00ed t\u011bchto cen pod ozna\u010den\u00edm \u201ab\u011b\u017en\u00e1\u2018, \u201areferen\u010dn\u00ed\u2018, \u201adoporu\u010den\u00e1 maloobchodn\u00ed cena\u2018 a podobn\u011b, pokud nejsou nejni\u017e\u0161\u00ed cenou v dob\u011b 30 dn\u016f p\u0159ed uveden\u00edm akce, je nejen nadbyte\u010dn\u00e9, ale pro z\u00e1kazn\u00edky tak\u00e9 matouc\u00ed, a mohlo by b\u00fdt posouzeno i jako nekal\u00e1 obchodn\u00ed praktika,\u201c<\/em> vysv\u011btluje Eduarda Hek\u0161ov\u00e1, \u0159editelka spot\u0159ebitelsk\u00e9 organizace dTest, a dod\u00e1v\u00e1: \u201eVypo\u010d\u00edt\u00e1vat slevu z t\u011bchto smy\u0161len\u00fdch cen by pak vedlo ke zcela absurdn\u00edm z\u00e1v\u011br\u016fm. Zbo\u017e\u00ed v akci by toti\u017e mohlo b\u00fdt za vy\u0161\u0161\u00ed cenu, ne\u017e za kterou se prod\u00e1valo v posledn\u00edch 30 dnech.\u201c<\/em><\/p>\n

Nep\u0159etr\u017eit\u00e9 slevy<\/h6>\n

Dle st\u00e1vaj\u00edc\u00edch pravidel by rovn\u011b\u017e nem\u011blo doch\u00e1zet k tomu, \u017ee prodejce uv\u00e1d\u00ed zbo\u017e\u00ed ve slevov\u00e9 akci, p\u0159esto\u017ee jej prod\u00e1v\u00e1 del\u0161\u00ed dobu za st\u00e1lou cenu. Takov\u00e9 jedn\u00e1n\u00ed by mohlo b\u00fdt posouzeno jako klam\u00e1n\u00ed z\u00e1kazn\u00edka, tedy jako nekal\u00e1 obchodn\u00ed praktika. Slevov\u00e9 akce by m\u011bly b\u00fdt v\u00fdjime\u010dnou z\u00e1le\u017eitost\u00ed, nikoliv setrval\u00fdm stavem. U trval\u00fdch slev se jen obt\u00ed\u017en\u011b hled\u00e1 jin\u00fd \u00fa\u010del, ne\u017e manipulovat z\u00e1kazn\u00edka zav\u00e1d\u011bj\u00edc\u00ed informac\u00ed.<\/p>\n

Na kter\u00e9 slevy \u010di zbo\u017e\u00ed se pravidla (ne)uplatn\u00ed?<\/h6>\n

\u00daprava pro uv\u00e1d\u011bn\u00ed slev se vztahuje na slevov\u00e9 akce v internetov\u00fdch i kamenn\u00fdch obchodech, ne v\u0161ak na v\u0161echny typy slev a zbo\u017e\u00ed. Obchodn\u00edk nem\u00e1 povinnost uv\u00e1d\u011bt p\u0159edchoz\u00ed cenu u v\u00fdrobk\u016f, kter\u00e9 podl\u00e9haj\u00ed rychl\u00e9 zk\u00e1ze nebo v\u00fdrobk\u016f s kr\u00e1tkou dobou spot\u0159eby. Spot\u0159ebitel\u00e9 proto nebudou sezn\u00e1meni s nejni\u017e\u0161\u00ed cenou za posledn\u00edch 30 dn\u016f nap\u0159\u00edklad u pultov\u00e9ho prodeje potravin \u010di u \u0159ezan\u00fdch kv\u011btin. Pravidla se d\u00e1le neuplatn\u00ed u kombinovan\u00fdch slev (1+1 zdarma) \u010di v p\u0159\u00edpad\u011b jin\u00fdch adresn\u011b p\u0159izp\u016fsoben\u00fdch slev poskytnut\u00fdch nap\u0159\u00edklad v r\u00e1mci v\u011brnostn\u00edch z\u00e1kaznick\u00fdch programu\u030a.<\/p>\n

Jak se nenechat nachytat a jak se m\u016f\u017ee spot\u0159ebitel br\u00e1nit?<\/h6>\n

\u201eNa prvn\u00edm m\u00edst\u011b je vhodn\u00e9 vsadit na rozv\u00e1\u017enost a obez\u0159etnost. Vyplat\u00ed se porovn\u00e1vat ak\u010dn\u00ed zbo\u017e\u00ed s nab\u00eddkou konkurence, nespol\u00e9hat se na tvrzen\u00ed prodejce, kter\u00fd nen\u00ed nezaujat\u00fdm hr\u00e1\u010dem, a p\u0159edev\u0161\u00edm si nenechat vnutit pocit, \u017ee se mus\u00edme okam\u017eit\u011b rozhodnout,\u201c<\/em> rad\u00ed \u0159editelka dTestu a dopl\u0148uje: \u201eSpot\u0159ebitel\u00e9 by se rovn\u011b\u017e nem\u011bli b\u00e1t prodejce v nau\u010den\u00e9 prezentaci zbo\u017e\u00ed p\u0159eru\u0161it a pt\u00e1t se na to, co je skute\u010dn\u011b zaj\u00edm\u00e1, pop\u0159\u00edpad\u011b rozhovor ukon\u010dit. Tak\u00e9 plat\u00ed, \u017ee i kdy\u017e n\u00e1m prodejce v\u011bnuje sv\u016fj \u010das, nejsme mu n\u00e1sledn\u011b zav\u00e1z\u00e1ni zbo\u017e\u00ed zakoupit.\u201c<\/em><\/p>\n

Setk\u00e1-li se spot\u0159ebitel s podnikatelem, kter\u00fd nedodr\u017euje povinnosti stanoven\u00e9 z\u00e1konem pro uv\u00e1d\u011bn\u00ed slevov\u00fdch akc\u00ed, m\u016f\u017ee se d\u00e1le obr\u00e1tit na p\u0159\u00edslu\u0161n\u00fd dozorov\u00fd org\u00e1n. U v\u011bt\u0161iny spot\u0159ebn\u00edho zbo\u017e\u00ed je t\u00edmto org\u00e1nem \u010cesk\u00e1 obchodn\u00ed inspekce. V mnoha p\u0159\u00edpadech by mohlo b\u00fdt nedodr\u017een\u00ed pravidel rovn\u011b\u017e napl\u0148ovat znaky nekal\u00e9 obchodn\u00ed praktiky. V takov\u00e9m p\u0159\u00edpad\u011b m\u00e1 spot\u0159ebitel pr\u00e1vo odstoupit od smlouvy do 90 dn\u016f od koup\u011b, nebo po\u017eadovat p\u0159im\u011b\u0159enou slevu.<\/p>\n

Spot\u0159ebitel\u00e9 mohou pro pod\u00e1n\u00ed podn\u011btu \u010cesk\u00e9 obchodn\u00ed inspekci vyu\u017e\u00edt vzorov\u00fd dopis dostupn\u00fd na https:\/\/www.dtest.cz\/clanek-3341\/podnet-ceske-obchodni-inspekci-pro-poru-sovani-zakona-o-ochrane-spotrebitele<\/strong><\/a>.<\/p>\n

Pokud spot\u0159ebitel\u00e9 maj\u00ed ot\u00e1zky k tomuto t\u00e9matu, mohou se rovn\u011b\u017e pro radu a konzultaci obr\u00e1tit na bezplatnou spot\u0159ebitelskou poradnu dTestu, a to elektronicky na www.dtest.cz\/spotrebitelska-poradna<\/strong><\/a> nebo telefonicky na \u010d\u00edslo 299 149 009.<\/p>\n

dTest<\/strong><\/p>\n

\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

P\u0159i nikdy <\/p>\n","protected":false},"author":2,"featured_media":291658,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[87],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2023\/11\/21\/ram-dtest.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/291656"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=291656"}],"version-history":[{"count":1,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/291656\/revisions"}],"predecessor-version":[{"id":291657,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/291656\/revisions\/291657"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/291658"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=291656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=291656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=291656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}