{"id":246497,"date":"2022-02-08T14:09:59","date_gmt":"2022-02-08T13:09:59","guid":{"rendered":"http:\/\/zakrasnejsivimperk.cz\/?p=246497"},"modified":"2022-02-08T14:12:37","modified_gmt":"2022-02-08T13:12:37","slug":"pruzkum-gfk-potravinarske-retezce-v-roce-2021-v-ceske-republice-vyrazne-posilovaly","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=246497","title":{"rendered":"PR\u016eZKUM GFK: V lo\u0148sk\u00e9m roce potravin\u00e1\u0159sk\u00e9 \u0159et\u011bzce v \u010cR v\u00fdrazn\u011b posilovaly"},"content":{"rendered":"

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Pravideln\u00e1 anal\u00fdza spole\u010dnosti GfK k v\u00fdvoji retailov\u00e9ho trhu uk\u00e1zala, \u017ee i v dob\u011b koronaviru do\u0161lo v \u010desk\u00e9 republice k v\u00fdrazn\u00e9mu n\u00e1r\u016fstu po\u010dtu prodejen nadn\u00e1rodn\u00edch potravin\u00e1\u0159sk\u00fdch \u0159et\u011bzc\u016f. Nejv\u00edce rostly prodejny Lidl, Albert supermarket, Billa a Penny Market.<\/h6>\n

\"\"Podle spole\u010dnosti GfK, kter\u00e1 ka\u017edoro\u010dn\u011b monitoruje v\u00fdvoj trhu retailov\u00e9ho trhu v \u010cesk\u00e9 republice i na Slovensku, se koronavirov\u00e1 pandemie nijak nedotkla expanzn\u00edch pl\u00e1n\u016f obchodn\u00edch \u0159et\u011bzc\u016f, naopak, v roce 2021 vyrostlo v \u010cesk\u00e9 republice nejv\u00edce t\u011bchto nov\u00fdch prodejen za posledn\u00edch 10 let.<\/p>\n

Ke konci roku 2021 bylo v \u010cR v provozu v\u00edce ne\u017e 1600 prodejen nadn\u00e1rodn\u00edch potravin\u00e1\u0159sk\u00fdch \u0159et\u011bzc\u016f s prodejn\u00ed plochou vy\u0161\u0161\u00ed, ne\u017e 400 m2.<\/p>\n

V tomto roce v \u010cesk\u00e9 republice nadn\u00e1rodn\u00ed obchodn\u00ed spole\u010dnosti zprovoznily 56 nov\u00fdch hypermarket\u016f, supermarket\u016f a diskontn\u00edch prodejen. To bylo o 20 v\u00edce, ne\u017e v roce 2019, co\u017e byl a\u017e do t\u00e9to doby rok s nejsiln\u011bj\u0161\u00ed expanz\u00ed t\u011bchto prodejen od roku 2012.<\/p>\n

Od roku 2016 nadn\u00e1rodn\u00ed potravin\u00e1\u0159sk\u00e9 \u0159et\u011bzce nov\u011b zprovoznily 198 nov\u00fdch prodejen, co\u017e p\u0159i sou\u010dasn\u00e9m uzav\u0159en\u00ed 37 prodejen p\u0159edstavuje n\u00e1r\u016fst 161 prodejen.<\/p>\n

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Rozhoduj\u00edc\u00ed m\u011brou se na rostouc\u00ed expanzi v roce 2021 pod\u00edlel \u0159et\u011bzec Lidl, kter\u00fd v pr\u016fb\u011bhu uplynul\u00e9ho roku otev\u0159el 27 nov\u00fdch prodejen. Posilovaly tak\u00e9 \u0159et\u011bzce Penny Market (8 prodejen), Billa (7 prodejen) a Albert supermarket (7 nov\u00fdch prodejen).<\/p>\n

Expanze \u0159et\u011bzc\u016f se v letech 2016 a\u017e 2021 soust\u0159edila p\u0159edev\u0161\u00edm do Prahy a st\u0159edn\u00edch \u010cech, v t\u011bchto dvou regionech bylo b\u011bhem posledn\u00edch 6 let zprovozn\u011bno 83 nov\u00fdch prodejen, p\u0159es 40 % z cel\u00e9 \u010cesk\u00e9 republiky. Expanze ve St\u0159edo\u010desk\u00e9m regionu byla v posledn\u00edch 6 letech typick\u00e1 p\u0159edev\u0161\u00edm pro \u0159et\u011bzce Billa a Penny Market.<\/p>\n

Na Prahu samotnou se soust\u0159edil zejm\u00e9na \u0159et\u011bzec Lidl, kter\u00fd zde v posledn\u00edch 6 letech postavil 19 ze sv\u00fdch 60 nov\u00fdch prodejen.<\/p>\n

V kr\u00e1tkodob\u00e9 budoucnosti lze o\u010dek\u00e1vat dal\u0161\u00ed v\u00fdrazn\u00e9 zvy\u0161ov\u00e1n\u00ed po\u010dtu \u0159et\u011bzen\u00fdch prodejen potravin, expanze bude v n\u00e1sleduj\u00edc\u00edch letech srovnateln\u00e1 minim\u00e1ln\u011b s lety 2019 a 2020, ale pravd\u011bpodobn\u011b se bude bl\u00ed\u017eit sp\u00ed\u0161e rekordn\u00edmu lo\u0148sk\u00e9mu roku<\/p>\n

Pokra\u010dov\u00e1n\u00ed expanze pl\u00e1nuje p\u0159edev\u0161\u00edm \u0159et\u011bzec Lidl a dal\u0161\u00ed prodejny budou stav\u011bt tak\u00e9 ostatn\u00ed potravin\u00e1\u0159sk\u00e9 \u0159et\u011bzce. Na podzim roku 2021 se tak\u00e9 v \u010cesk\u00e9 republice po del\u0161\u00ed dob\u011b objevil nov\u00fd diskontn\u00ed \u0159et\u011bzec Mere, kter\u00fd uva\u017euje o expanzi a\u017e 50 nov\u00fdch prodejen.<\/p>\n

(tzgfk)<\/strong><\/p>\n

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  Pravideln\u00e1 <\/p>\n","protected":false},"author":2,"featured_media":153185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[128],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/02\/19\/gfk.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/246497"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=246497"}],"version-history":[{"count":5,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/246497\/revisions"}],"predecessor-version":[{"id":246687,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/246497\/revisions\/246687"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/153185"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=246497"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=246497"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=246497"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}