{"id":182928,"date":"2020-01-30T14:39:47","date_gmt":"2020-01-30T13:39:47","guid":{"rendered":"http:\/\/zakrasnejsivimperk.cz\/?p=182928"},"modified":"2020-01-31T14:17:51","modified_gmt":"2020-01-31T13:17:51","slug":"ceske-budejovice-do-hledacku-turistu-se-dostavaji-i-mene-zname-jihoceske-pamatky","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=182928","title":{"rendered":"\u010cESK\u00c9 BUD\u011aJOVICE: Do hled\u00e1\u010dku turist\u016f se dost\u00e1vaj\u00ed i m\u00e9n\u011b zn\u00e1m\u00e9 jiho\u010desk\u00e9 pam\u00e1tky"},"content":{"rendered":"<figure id=\"attachment_177928\" aria-describedby=\"caption-attachment-177928\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-177928 size-full\" src=\"http:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov.jpg\" alt=\"\" width=\"1040\" height=\"693\" srcset=\"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov.jpg 1040w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov-300x200.jpg 300w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov-768x512.jpg 768w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov-1024x682.jpg 1024w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov-536x357.jpg 536w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/11\/27\/Klastery-Cesky-Krumlov-725x483.jpg 725w\" sizes=\"(max-width: 1040px) 100vw, 1040px\" \/><figcaption id=\"caption-attachment-177928\" class=\"wp-caption-text\">Kl\u00e1\u0161tery \u010cesk\u00fd Krumlov<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h6>Lo\u0148sk\u00fdch \u0161edes\u00e1t tis\u00edc n\u00e1v\u0161t\u011bvn\u00edk\u016f komplexu \u010deskokrumlovsk\u00fdch kl\u00e1\u0161ter\u016f, n\u00e1r\u016fst n\u00e1v\u0161t\u011bvnosti Schwarzenbersk\u00e9 hrobky v Doman\u00edn\u011b a z\u00e1mku v T\u0159eboni. To je jen mal\u00e1 \u010d\u00e1st bilance p\u0159edb\u011b\u017en\u00fdch v\u00fdsledk\u016f spole\u010dn\u00e9ho \u010desko-rakousk\u00e9ho projektu Pam\u00e1tky \u017eij\u00ed, jeho\u017e t\u0159\u00edletou realiza\u010dn\u00ed \u010d\u00e1st ukon\u010dila Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu (JCCR) v z\u00e1v\u011bru roku 2019.<\/h6>\n<p><em><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-178503 alignright\" src=\"http:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/ji\u017en\u00ed-\u010dechy-opravdov\u00e1-l\u00e1ska-logo-300x140.png\" alt=\"\" width=\"300\" height=\"140\" srcset=\"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/ji\u017en\u00ed-\u010dechy-opravdov\u00e1-l\u00e1ska-logo-300x140.png 300w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/ji\u017en\u00ed-\u010dechy-opravdov\u00e1-l\u00e1ska-logo-768x358.png 768w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/ji\u017en\u00ed-\u010dechy-opravdov\u00e1-l\u00e1ska-logo-765x357.png 765w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/ji\u017en\u00ed-\u010dechy-opravdov\u00e1-l\u00e1ska-logo.png 960w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\u201eSb\u011br kompletn\u00edch dat pot\u0159ebn\u00fdch k detailn\u00edmu vyhodnocen\u00ed projektu na obou stran\u00e1ch hranice samoz\u0159ejm\u011b je\u0161t\u011b n\u011bjakou dobu potrv\u00e1. Z prvn\u00edch v\u00fdsledk\u016f je v\u0161ak z\u0159ejm\u00e9, \u017ee jeho hlavn\u00ed z\u00e1m\u011br, tedy nastartov\u00e1n\u00ed z\u00e1jmu o dosud m\u00e9n\u011b zn\u00e1m\u00e1 a turisty nepr\u00e1vem opom\u00edjen\u00e1 historick\u00e1 m\u00edsta a objekty, se poda\u0159ilo naplnit,\u201c<\/em> uvedla mana\u017eerka projektu Pam\u00e1tky \u017eij\u00ed Kl\u00e1ra Ka\u0161tylov\u00e1.<\/p>\n<p>Nap\u0159\u00edklad o cirka 700 lid\u00ed, na celkov\u00fdch v\u00edce ne\u017e 50,5 tis\u00edce vzrostla v lo\u0148sk\u00e9m roce n\u00e1v\u0161t\u011bvnost do projektu zapojen\u00e9ho z\u00e1mku v T\u0159eboni. Schwarzenbersk\u00e1 hrobka v Doman\u00edn\u011b p\u0159il\u00e1kala t\u00e9m\u011b\u0159 40,2 tis\u00edce n\u00e1v\u0161t\u011bvn\u00edk\u016f, co\u017e bylo ve srovn\u00e1n\u00ed s p\u0159edchoz\u00edm rokem o zhruba osm tis\u00edc v\u00edce. Tr\u017eby obou pam\u00e1tek ze vstupn\u00e9ho se dohromady zv\u00fd\u0161ily o t\u00e9m\u011b\u0159 mili\u00f3n korun.<\/p>\n<p><em>\u201eVedle zv\u00fd\u0161en\u00ed n\u00e1v\u0161t\u011bvnosti do projektu zapojen\u00fdch pam\u00e1tek, prodlou\u017een\u00ed doby pobytu turist\u016f a zv\u00fd\u0161en\u00ed po\u010dtu p\u0159enocov\u00e1n\u00ed v projektov\u00e9m regionu, bylo nem\u00e9n\u011b d\u016fle\u017eit\u00fdm c\u00edlem tak\u00e9 rozpt\u00fdlen\u00ed turist\u016f po cel\u00e9m regionu. To by postupn\u011b m\u011blo alespo\u0148 \u010d\u00e1ste\u010dn\u011b sn\u00ed\u017eit \u010dasto a\u017e ne\u00fanosn\u00fd n\u00e1v\u0161t\u011bvnick\u00fd tlak na n\u011bkter\u00e9 nejzn\u00e1m\u011bj\u0161\u00ed pam\u00e1tkov\u00e9 objekty a lokality. \u00davodn\u00ed v\u00fdsledky nazna\u010duj\u00ed, \u017ee i tento trend se poda\u0159ilo nastartovat,\u201c<\/em> poznamenal \u0159editel JCCR Jarom\u00edr Pol\u00e1\u0161ek.<\/p>\n<p>O t\u00e9m\u011b\u0159 43 tis\u00edc lid\u00ed na p\u0159ibli\u017en\u011b 386 tis\u00edc klesla loni meziro\u010dn\u011b n\u00e1v\u0161t\u011bvnost nejexponovan\u011bj\u0161\u00ed jiho\u010desk\u00e9 pam\u00e1tky, z\u00e1mku v \u010cesk\u00e9m Krumlov\u011b. O n\u00e1v\u0161t\u011bvn\u00edky ov\u0161em m\u011bsto nep\u0159i\u0161lo. Dal\u0161\u00edch \u0161edes\u00e1t tis\u00edc jich toti\u017e pro\u0161lo are\u00e1lem \u010deskokrumlovsk\u00fdch kl\u00e1\u0161ter\u016f. M\u00edstem, kter\u00e9mu by se ka\u017ed\u00fd je\u0161t\u011b p\u0159ed 30 lety rad\u011bji vyhnul.<\/p>\n<p>Komplex kl\u00e1\u0161tern\u00edch budov je druh\u00fdm nejrozs\u00e1hlej\u0161\u00edm are\u00e1lem v historick\u00e9m centru \u010cesk\u00e9ho Krumlova. Zalo\u017een byl polovin\u011b 14. stolet\u00ed rodem Ro\u017emberk\u016f a od t\u00e9 doby pro\u0161el mnoha prom\u011bnami, tou posledn\u00ed v letech 2014 \u2013 2015. Revitalizaci kl\u00e1\u0161ter\u016f podpo\u0159ila v\u00edce ne\u017e 320 mili\u00f3ny korun Evropsk\u00e1 unie. Je\u0161t\u011b v 90. letech minul\u00e9ho stolet\u00ed slou\u017eily n\u011bkter\u00e9 objekty kl\u00e1\u0161ter\u016f jako sklady, nebo zde byly vyu\u017e\u00edv\u00e1ny pro soci\u00e1ln\u00ed bydlen\u00ed.<\/p>\n<p><em>\u201eProjekt umo\u017enil kl\u00e1\u0161tery zviditelnit, co\u017e jsme jako znovuzrozen\u00e1 pam\u00e1tka po procesu revitalizace pot\u0159ebovali. A\u010dkoli kl\u00e1\u0161tery nav\u0161t\u00edv\u00ed ro\u010dn\u011b v\u00edce ne\u017e 60 tis\u00edc lid\u00ed, jsou nyn\u00ed skute\u010dnou o\u00e1zou klidu uprost\u0159ed ru\u0161n\u00e9ho m\u011bsta. D\u00edky projektu jsme na\u0161li cestu nejen ke koleg\u016fm z jin\u00fdch pam\u00e1tek, ale p\u0159edev\u0161\u00edm k na\u0161im n\u00e1v\u0161t\u011bvn\u00edk\u016fm, od d\u011bt\u00ed po seniory,\u201c<\/em> konstatoval mana\u017eer obchodu a marketingu Kl\u00e1\u0161ter\u016f \u010cesk\u00fd Krumlov Roman \u0160vec a p\u0159ipomn\u011bl, \u017ee svou interaktivn\u00ed expozici Kl\u00e1\u0161tery p\u0159edstavily na v\u00fdstav\u00e1ch a veletrz\u00edch, na nich\u017e se spolu s JCCR prezentovaly.<\/p>\n<p>Mezi podp\u016frn\u00e9 aktivity projektu s ofici\u00e1ln\u00edm n\u00e1zvem \u201eZlep\u0161en\u00ed p\u0159\u00edstupu a propagace kulturn\u00edho d\u011bdictv\u00ed v regionech Ji\u017en\u00ed \u010cechy \u2013 Vyso\u010dina \u2013 Waldviertel \u2013 M\u00fchlviertel pro hrady, z\u00e1mky, kl\u00e1\u0161tery a m\u011bsta s hradbami ATCZ31\u201c pat\u0159ily veletrhy cestovn\u00edho ruchu, semin\u00e1\u0159e, press tripy a fam tripy pro novin\u00e1\u0159e, blogery, instagramery \u010di odborn\u00edky v cestovn\u00edm ruchu, finan\u010dn\u00ed podpora akc\u00ed na zapojen\u00fdch objektech, medi\u00e1ln\u00ed podpora t\u011bchto akc\u00ed a podobn\u011b. V r\u00e1mci nich JCCR zrealizovala pom\u011brn\u011b rozs\u00e1hlou medi\u00e1ln\u00ed kampa\u0148 a \u201e\u017eiv\u00e9 jiho\u010desk\u00e9 pam\u00e1tky\u201c p\u0159edstavila na veletrz\u00edch cestovn\u00edho ruchu Travelfest v \u010cesk\u00fdch Bud\u011bjovic\u00edch, Ferienmesse a Waldviertelpur ve V\u00eddni, ITEP v Plzni, GO a RegionTour v Brn\u011b, Infotour v Hradci Kr\u00e1lov\u00e9 a na dal\u0161\u00edch m\u00edstech.<\/p>\n<p><em>\u201eZ\u00e1sadn\u00edmi aktivitami byla anal\u00fdza do projektu zapojen\u00fdch pam\u00e1tek, vznik tematick\u00fdch p\u0159eshrani\u010dn\u00edch turistick\u00fdch stezek, mapa pam\u00e1tek, mapa t\u011bchto stezek, publikace p\u0159\u00edb\u011bh\u016f znovuzrozen\u00fdch pam\u00e1tek, nov\u00fd turistick\u00fd naviga\u010dn\u00ed syst\u00e9m na z\u00e1mku T\u0159ebo\u0148 a podpora kulturn\u00edch akc\u00ed na zapojen\u00fdch pam\u00e1tk\u00e1ch,\u201c<\/em> doplnila Ka\u0161tylov\u00e1. Na projektu se spole\u010dn\u011b pod\u00edlely na \u010desk\u00e9 stran\u011b Jiho\u010desk\u00e1 Silva Nortica jako vedouc\u00ed partner, Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu, N\u00e1rodn\u00ed pam\u00e1tkov\u00fd \u00fastav a Vyso\u010dina Tourism. Na rakousk\u00e9 stran\u011b pak Destination Waldviertel a M\u00fchlviertel Marken coby strategick\u00fd partner.<\/p>\n<p><em>\u201eV ji\u017en\u00edch \u010cech\u00e1ch se do projektu zapojilo 42 pam\u00e1tkov\u00fdch objekt\u016f a m\u011bstsk\u00fdch pam\u00e1tkov\u00fdch rezervac\u00ed, na Vyso\u010din\u011b 29, v horn\u00edm Rakousku \u010dty\u0159i a v doln\u00edm Rakousku 21. Celkem tedy na obou stran\u00e1ch hranice 96 pam\u00e1tkov\u00fdch objekt\u016f a m\u011bstsk\u00fdch pam\u00e1tkov\u00fdch rezervac\u00ed,\u201c<\/em> shrnula Ka\u0161tylov\u00e1.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Text a foto: (tzjccr)<\/strong><\/p>\n<figure id=\"attachment_178488\" aria-describedby=\"caption-attachment-178488\" style=\"width: 1040px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-178488 size-full\" src=\"http:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim.jpg\" alt=\"\" width=\"1040\" height=\"780\" srcset=\"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim.jpg 1040w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim-300x225.jpg 300w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim-768x576.jpg 768w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim-1024x768.jpg 1024w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim-476x357.jpg 476w, https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/12\/03\/Trebon-podzim-644x483.jpg 644w\" sizes=\"(max-width: 1040px) 100vw, 1040px\" \/><figcaption id=\"caption-attachment-178488\" class=\"wp-caption-text\">Z\u00e1mek T\u0159ebo\u0148<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Lo\u0148sk\u00fdch <\/p>\n","protected":false},"author":2,"featured_media":182930,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[72,107],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2020\/01\/24\/r\u00e1me\u010dek-do-hled\u00e1\u010dku.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/182928"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=182928"}],"version-history":[{"count":2,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/182928\/revisions"}],"predecessor-version":[{"id":183467,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/182928\/revisions\/183467"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/182930"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=182928"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=182928"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=182928"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}