{"id":171781,"date":"2019-09-19T14:27:11","date_gmt":"2019-09-19T13:27:11","guid":{"rendered":"http:\/\/zakrasnejsivimperk.cz\/?p=171781"},"modified":"2019-09-20T13:30:13","modified_gmt":"2019-09-20T12:30:13","slug":"jizni-cechy-nejvyznamnejsimi-navstevniky-jsou-domaci-turiste","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=171781","title":{"rendered":"JI\u017dN\u00cd \u010cECHY: Nejv\u00fdznamn\u011bj\u0161\u00edmi n\u00e1v\u0161t\u011bvn\u00edky jsou dom\u00e1c\u00ed turist\u00e9"},"content":{"rendered":"

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Nejv\u00fdznamn\u011bj\u0161\u00edmi n\u00e1v\u0161t\u011bvn\u00edky ji\u017en\u00edch \u010cech jsou dom\u00e1c\u00ed turist\u00e9. Sv\u016fj prim\u00e1t ov\u0161em p\u0159ed cizinci dr\u017e\u00ed jen velmi t\u011bsn\u011b. V pom\u011bru 53 : 47. Vypl\u00fdv\u00e1 to z nov\u011b zve\u0159ejn\u011bn\u00e9 statistick\u00e9 studie Jiho\u010desk\u00e9 centr\u00e1ly cestovn\u00edho ruchu (JCCR) zpracovan\u00e9 ve spolupr\u00e1ci se spole\u010dnostmi T-Mobile CR a CE-Traffic na z\u00e1klad\u011b dat z\u00edskan\u00fdch v roce 2018.<\/h6>\n

\"\"\u201eZ v\u00fdsledk\u016f anal\u00fdzy je z\u0159ejm\u00e9, \u017ee v kraji celkov\u011b p\u0159eva\u017eovali dom\u00e1c\u00ed n\u00e1v\u0161t\u011bvn\u00edci, kte\u0159\u00ed zde str\u00e1vili i v\u00edce dn\u016f ne\u017e n\u00e1v\u0161t\u011bvn\u00edci zahrani\u010dn\u00ed. Obecn\u011b lze \u0159\u00edci, \u017ee dom\u00e1c\u00ed host\u00e9 nav\u0161t\u011bvovali region \u010dast\u011bji a str\u00e1vili zde del\u0161\u00ed dobu ne\u017e cizinci,\u201c<\/em> konstatoval \u0159editel JCCR Jarom\u00edr Pol\u00e1\u0161ek s t\u00edm, \u017ee pr\u016fzkum byl realizov\u00e1n v r\u00e1mci projektu Podpora marketingov\u00fdch aktivit Jiho\u010desk\u00e9 centr\u00e1ly cestovn\u00edho ruchu spolufinancovan\u00e9ho z prost\u0159edk\u016f Ministerstva pro m\u00edstn\u00ed rozvoj \u010cR.<\/p>\n

Hlavn\u00edm \u00fakolem studie bylo podle Pol\u00e1\u0161ka m\u011b\u0159en\u00ed a anal\u00fdza turistick\u00e9 n\u00e1v\u0161t\u011bvnosti Jiho\u010desk\u00e9ho kraje na z\u00e1klad\u011b vyu\u017eit\u00ed geoloka\u010dn\u00edch signaliza\u010dn\u00edch dat mobiln\u00edho oper\u00e1tora. M\u011b\u0159enou destinac\u00ed byl kraj prost\u0159ednictv\u00edm sv\u00fdch jeden\u00e1cti turistick\u00fdch oblast\u00ed. \u010cesk\u00e9 Kanady, \u010ceskobud\u011bjovicko-Hlubocka, \u010ceskokrumlovska, Lipenska, Novohradsko-Doudlebska, P\u00edsecko-Blatenska, PodKlet\u00ed, Pr\u00e1che\u0148ska, \u0160umavy, Toulavy a T\u0159ebo\u0148ska. Referen\u010dn\u00edm obdob\u00edm sb\u011bru dat byl cel\u00fd rok 2018. \u201eJCCR tak z\u00edskala velmi u\u017eite\u010dn\u00e1 a unik\u00e1tn\u00ed data o typu, pohybu \u010di p\u016fvodu turist\u016f na jihu \u010cech a d\u00e9lce jejich turistick\u00fdch n\u00e1v\u0161t\u011bv regionu v tomto obdob\u00ed,\u201c<\/em> zd\u016fraznil Pol\u00e1\u0161ek.<\/p>\n

Anal\u00fdza zjistila, \u017ee loni se na jihu \u010cech pohybovalo t\u00e9m\u011b\u0159 1,47 mili\u00f3nu dom\u00e1c\u00edch v\u00fdletn\u00edk\u016f (jednodenn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f bez p\u0159enocov\u00e1n\u00ed) a t\u00e9m\u011b\u0159 2,09 mili\u00f3nu v\u00fdletn\u00edk\u016f ze zahrani\u010d\u00ed. Dom\u00e1c\u00ed v\u00fdletn\u00edk ov\u0161em str\u00e1vil v dan\u00e9m m\u00edst\u011b v pr\u016fm\u011bru 4 v\u00fdletodny (jednodenn\u00ed n\u00e1v\u0161t\u011bvy destinace), zat\u00edmco zahrani\u010dn\u00ed v\u00fdletn\u00edk pouze 1,8. Naopak turist\u016f (v\u00edcedenn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f s minim\u00e1ln\u011b jedn\u00edm p\u0159enocov\u00e1n\u00edm) poch\u00e1zelo v\u00edce z tuzemska, a to zhruba 1,94 mili\u00f3nu, s pr\u016fm\u011brn\u00fdm pobytem 5,3 turistodn\u016f (po\u010det dn\u016f v destinaci). Zahrani\u010dn\u00edch turist\u016f bylo zhruba 980 tis\u00edc s p\u0159ibli\u017en\u011b str\u00e1ven\u00fdmi 3,41 turistodny.<\/p>\n

Dom\u00e1c\u00ed v\u00fdletn\u00edci i turist\u00e9 nej\u010dast\u011bji poch\u00e1zeli ze St\u0159edo\u010desk\u00e9ho kraje a Prahy. Nejm\u00e9n\u011b ze Zl\u00ednsk\u00e9ho a Karlovarsk\u00e9ho kraje. Zahrani\u010dn\u00ed v\u00fdletn\u00edci i turist\u00e9 p\u0159ij\u00ed\u017ed\u011bli nej\u010dast\u011bji z Rakouska a N\u011bmecka. \u201eVy\u0161\u0161\u00ed po\u010det n\u00e1v\u0161t\u011bvn\u00edk\u016f z Prahy byl ov\u0161em ovlivn\u011bn slu\u017eebn\u00edmi cestami a popula\u010dn\u00ed silou regionu. Men\u0161\u00ed po\u010det n\u00e1v\u0161t\u011bvn\u00edk\u016f ze Zl\u00ednsk\u00e9ho \u010di Karlovarsk\u00e9ho kraje tak nemus\u00ed nutn\u011b znamenat men\u0161\u00ed intenzitu n\u00e1v\u0161t\u011bvnosti. N\u00edzk\u00e9 procento m\u016f\u017ee b\u00fdt d\u00e1no nap\u0159\u00edklad t\u00edm, \u017ee se jedn\u00e1 o popula\u010dn\u011b nejmen\u0161\u00ed kraje \u010cesk\u00e9 republiky. Jiho\u010de\u0161i nejsou v anal\u00fdze zahrnuti v\u016fbec,\u201c<\/em> poznamenal analytik JCCR Michal \u0160indel\u00ed\u0159.<\/p>\n

V r\u00e1mci \u010detnosti n\u00e1v\u0161t\u011bv dom\u00e1c\u00edch i zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f bylo zm\u011b\u0159eno, \u017ee v\u011bt\u0161ina z nich nav\u0161t\u00edvila kraj jednou za rok. D\u00e9lka pobytu v kraji \u010dinila u dom\u00e1c\u00edch i zahrani\u010dn\u00edch turist\u016f 1 \u2013 2 noci. Nejv\u00edce n\u00e1v\u0161t\u011bv bylo dle p\u0159edpokladu uskute\u010dn\u011bno b\u011bhem letn\u00edch pr\u00e1zdnin, v \u010dervenci a srpnu (pod\u00edl p\u0159es 35% celkov\u00fdch ro\u010dn\u00edch n\u00e1v\u0161t\u011bv).<\/p>\n

\u201eNejnav\u0161t\u011bvovan\u011bj\u0161\u00ed turistickou oblast\u00ed kraje bylo \u010ceskobud\u011bjovicko-Hlubocko, kterou nav\u0161t\u00edvilo p\u0159es 2,3 mili\u00f3nu dom\u00e1c\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f (v\u00fdletn\u00edk\u016f i turist\u016f) a zhruba 650 tis\u00edc zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f. Druhou nejnav\u0161t\u011bvovan\u011bj\u0161\u00ed turistickou oblast\u00ed Jiho\u010desk\u00e9ho kraje byla Toulava, t\u0159et\u00ed pak \u010ceskokrumlovsko. \u010ceskokrumlovsko bylo z\u00e1rove\u0148 oblast\u00ed s nejvy\u0161\u0161\u00ed zahrani\u010dn\u00ed n\u00e1v\u0161t\u011bvnost\u00ed. Tuto destinaci nav\u0161t\u00edvilo p\u0159es 1,12 mili\u00f3nu zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f,\u201c<\/em> \u0159ekl \u0160indel\u00ed\u0159.<\/p>\n

Pou\u017eit\u00e1 metoda sb\u011bru geoloka\u010dn\u00edch signaliza\u010dn\u00edch dat pat\u0159\u00ed v\u016fbec k t\u011bm nejp\u0159esn\u011bj\u0161\u00edm a celkov\u00e9 hodnoty jsou velmi bl\u00edzk\u00e9 skute\u010dn\u00e9 n\u00e1v\u0161t\u011bvnosti, s chybovost\u00ed maxim\u00e1ln\u011b \u00b1 3%. Mobiln\u00ed oper\u00e1to\u0159i prost\u0159ednictv\u00edm anonymizovan\u00fdch zbytkov\u00fdch dat z mobiln\u00ed s\u00edt\u011b jsou schopni m\u011b\u0159it mobilitu osob v prostoru, a to jak u dom\u00e1c\u00edho obyvatelstva (rezident\u016f), tak u zahrani\u010dn\u00edch n\u00e1v\u0161t\u011bvn\u00edk\u016f (nerezident\u016f). Jedn\u00e1 se tak o objektivn\u00ed a spolehlivou metodu nez\u00e1vislou na chov\u00e1n\u00ed lid\u00ed a nezat\u00ed\u017eenou zkreslen\u00edmi, kter\u00e1 vznikaj\u00ed p\u0159i ter\u00e9nn\u00edch pr\u016fzkumech a dotazn\u00edkov\u00fdch \u0161et\u0159en\u00edch. Metoda nav\u00edc dok\u00e1\u017ee vylou\u010dit z m\u011b\u0159en\u00ed rezidenty, pravideln\u011b doj\u00ed\u017ed\u011bj\u00edc\u00ed do analyzovan\u00e9 destinace (p\u0159edev\u0161\u00edm za prac\u00ed), \u010di dlouhodob\u011b pob\u00fdvaj\u00edc\u00ed cizince v destinaci. D\u00edky tomu vznik\u00e1 velmi p\u0159esn\u00fd p\u0159ehled n\u00e1v\u0161t\u011bvnosti souvisej\u00edc\u00ed p\u0159\u00edmo s cestovn\u00edm ruchem destinace.<\/p>\n

Text a foto: (tzjccr)<\/strong><\/p>\n

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  Nejv\u00fdznamn\u011bj\u0161\u00edmi <\/p>\n","protected":false},"author":2,"featured_media":171785,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[72,107],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2019\/09\/19\/r\u00e1me\u010dek-ji\u017en\u00ed-\u010dechy.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/171781"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=171781"}],"version-history":[{"count":1,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/171781\/revisions"}],"predecessor-version":[{"id":171786,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/171781\/revisions\/171786"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/171785"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=171781"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=171781"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=171781"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}