{"id":119658,"date":"2018-01-11T14:47:51","date_gmt":"2018-01-11T13:47:51","guid":{"rendered":"http:\/\/zakrasnejsivimperk.cz\/?p=119658"},"modified":"2018-01-11T14:49:11","modified_gmt":"2018-01-11T13:49:11","slug":"ceske-budejovice-jizni-cechy-predstavi-veletrhu-ferien-messe-2018-ve-vidni-mimo-jine-zive-pamatky","status":"publish","type":"post","link":"https:\/\/zakrasnejsivimperk.cz\/?p=119658","title":{"rendered":"\u010cESK\u00c9 BUD\u011aJOVICE: Ji\u017en\u00ed \u010cechy p\u0159edstav\u00ed na veletrhu Ferien-Messe 2018 ve V\u00eddni mimo jin\u00e9 \u201e\u017eiv\u00e9\u201c pam\u00e1tky"},"content":{"rendered":"

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Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu p\u0159edstav\u00ed na leto\u0161n\u00edm v\u00edde\u0148sk\u00e9m veletrhu Ferien-Messe 2018 nejen nov\u00e9 produkty a aktu\u00e1ln\u00ed nab\u00eddku pro n\u00e1v\u0161t\u011bvn\u00edky, ale sou\u010dasn\u011b i zcela nov\u00fd p\u0159eshrani\u010dn\u00ed projekt \u201ePam\u00e1tky \u017eij\u00ed\u201c. Nejv\u00fdznamn\u011bj\u0161\u00ed veletrh v Rakousku, zam\u011b\u0159en\u00fd na dovolenou, cestov\u00e1n\u00ed a voln\u00fd \u010das, za\u010d\u00edn\u00e1 ve \u010dtvrtek 11. ledna a potrv\u00e1 do ned\u011ble 14. ledna. Organiz\u00e1to\u0159i o\u010dek\u00e1vaj\u00ed \u00fa\u010dast v\u00edce ne\u017e 850 vystavovatel\u016f z 80 zem\u00ed cel\u00e9ho sv\u011bta a cirka 100 tis\u00edc n\u00e1v\u0161t\u011bvn\u00edk\u016f.<\/h6>\n

\"\"Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu (JCCR) prezentuje ve V\u00eddni turistickou nab\u00eddku regionu ji\u017en\u00ed \u010cechy na spole\u010dn\u00e9m st\u00e1nku \u010cesk\u00e9 republiky pod z\u00e1\u0161titou agentury CzechTourism. Veletrh prob\u00edh\u00e1 ve dvou hal\u00e1ch, v\u0161e dopl\u0148uje program na dvou p\u00f3di\u00edch, p\u0159edn\u00e1\u0161ky a cestovatelsk\u00e9 filmy.\u00a0 Sou\u010d\u00e1st\u00ed veletrhu je v\u00edde\u0148sk\u00e1 autoshow, nejpopul\u00e1rn\u011bj\u0161\u00ed rakousk\u00e1 p\u0159ehl\u00eddka nov\u00fdch voz\u016f v hal\u00e1ch C a D.<\/p>\n

\u201eVedle klasick\u00e9 nab\u00eddky turistick\u00fdch mo\u017enost\u00ed regionu, obsahov\u011b tradi\u010dn\u011b zac\u00edlen\u00e9 na cel\u00e9 n\u00e1v\u0161t\u011bvnick\u00e9 spektrum, bude m\u00edt na Ferien-Messe 2018 svou premi\u00e9ru prezentace p\u0159eshrani\u010dn\u00edho projektu Pam\u00e1tky \u017eij\u00ed, na n\u011bm\u017e se spole\u010dn\u011b pod\u00edlej\u00ed na \u010desk\u00e9 stran\u011b Jiho\u010desk\u00e1 Silva Nortica jako vedouc\u00ed partner, Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu, N\u00e1rodn\u00ed pam\u00e1tkov\u00fd \u00fastav, Vyso\u010dina Tourism, na rakousk\u00e9 stran\u011b pak Destination Waldviertel a M\u00fchlviertel Marken jako strategick\u00fd partner,\u201c<\/em> uvedl \u0159editel Jiho\u010desk\u00e9 centr\u00e1ly cestovn\u00edho ruchu Jarom\u00edr Pol\u00e1\u0161ek.<\/p>\n

Poznamenal, \u017ee hlavn\u00ed my\u0161lenkou a t\u00e9matem projektu Pam\u00e1tky \u017eij\u00ed, je p\u0159edstavit m\u00e9n\u011b zn\u00e1m\u00e1 historick\u00e1 m\u00edsta a podpo\u0159it vz\u00e1jemnou spolupr\u00e1ci nap\u0159\u00edklad p\u0159i kon\u00e1n\u00ed kulturn\u00edch akc\u00ed na t\u011bchto pam\u00e1tk\u00e1ch. C\u00edlem zv\u00fd\u0161en\u00ed po\u010dtu n\u00e1v\u0161t\u011bvn\u00edk\u016f v pam\u00e1tk\u00e1ch a zv\u00fd\u0161en\u00ed po\u010dtu p\u0159enocov\u00e1n\u00ed v projektov\u00e9m regionu. Vytvo\u0159en\u00edm p\u0159eshrani\u010dn\u00edch tematick\u00fdch stezek, nap\u0159\u00edklad od hradu k hradu, budou pam\u00e1tky obou zem\u00ed propojeny do jednoho turistick\u00e9ho produktu a propagov\u00e1ny. Tyto stezky povedou k v\u011bt\u0161\u00edmu mno\u017estv\u00ed del\u0161\u00edch n\u00e1v\u0161t\u011bv a p\u0159enocov\u00e1n\u00ed.<\/p>\n

\u201eO tom, \u017ee pam\u00e1tky skute\u010dn\u011b \u017eij\u00ed se n\u00e1v\u0161t\u011bvn\u00edci mezin\u00e1rodn\u00edho veletrhu cestovn\u00edho ruchu Ferien -Messe p\u0159esv\u011bd\u010d\u00ed v r\u00e1mci v\u00fdstavy fotografi\u00ed v\u011bnovan\u00e9 prezentaci subjekt\u016f zapojen\u00fdch do projektu. Ke sv\u00e9 n\u00e1v\u0161t\u011bv\u011b zde budou zv\u00e1t spole\u010dn\u011b pam\u00e1tky z region\u016f ji\u017en\u00ed \u010cechy, Vyso\u010dina a Doln\u00ed Rakousko,\u201c<\/em> prozradila projektov\u00e1 mana\u017eerka JCCR Alice Br\u00fcntrup.<\/p>\n

Nep\u0159ehl\u00e9dnuteln\u00fd bude rozhodn\u011b velk\u00fd sn\u00edmek kl\u00e1\u0161tera ve Vy\u0161\u0161\u00edm Brod\u011b na sklen\u011bn\u00e9 fas\u00e1d\u011b vstupn\u00edho vestibulu v\u00edde\u0148sk\u00e9ho v\u00fdstavi\u0161t\u011b.<\/p>\n

K hlavn\u00edm v\u00fdstup\u016fm projektu pat\u0159\u00ed: anal\u00fdza a vyhodnocen\u00ed sou\u010dasn\u00e9 kulturn\u00ed nab\u00eddky, v\u00fdvoj nov\u00fdch produkt\u016f ve form\u011b tematick\u00fdch stezek s p\u0159\u00edslu\u0161n\u00fdm zapojen\u00edm p\u0159\u00edb\u011bh\u016f, v\u0161echna marketingov\u00e1 a komunika\u010dn\u00ed opat\u0159en\u00ed, akce, \u0161kolen\u00ed, workshopy, i digit\u00e1ln\u00ed naviga\u010dn\u00ed syst\u00e9m. \u201eHost\u00e9 se tak dozv\u011bd\u00ed v\u0161echny pot\u0159ebn\u00e9 informace prost\u0159ednictv\u00edm modern\u00edch komunika\u010dn\u00edch m\u00e9di\u00ed. Provozovatel\u00e9 pam\u00e1tek pak budou profitovat z anal\u00fdz, pr\u016fzkumu n\u00e1v\u0161t\u011bvnosti, tematick\u00fdch stezek jako celkov\u00e9 turistick\u00e9 nab\u00eddky, naviga\u010dn\u00edch a komunika\u010dn\u00edch opat\u0159en\u00ed a marketingu,\u201c<\/em> zd\u016fraznila Br\u00fcntrup.<\/p>\n

Jiho\u010desk\u00e1 centr\u00e1la cestovn\u00edho ruchu je p\u0159\u00edsp\u011bvkovou organizac\u00ed z\u0159izovanou Jiho\u010desk\u00fdm krajem, kter\u00e1 vyu\u017e\u00edv\u00e1 dotace, p\u0159\u00edsp\u011bvky a granty z nejr\u016fzn\u011bj\u0161\u00edch zdroj\u016f na podporu cestovn\u00edho ruchu, s jejich\u017e pomoc\u00ed vytv\u00e1\u0159\u00ed produkty cestovn\u00edho ruchu, rozv\u00edj\u00ed turistickou infrastrukturu, kulturu v regionu a spolupr\u00e1ci s p\u0159\u00edhrani\u010dn\u00edmi regiony Horn\u00edho a Doln\u00edho Rakouska a Bavorska. JCCR prezentuje region na dom\u00e1c\u00edch v\u00fdstav\u00e1ch a veletrz\u00edch cestovn\u00edho ruchu, provozuje ofici\u00e1ln\u00ed Informa\u010dn\u00ed syst\u00e9m cestovn\u00edho ruchu Jiho\u010desk\u00e9ho kraje a neust\u00e1le ho roz\u0161i\u0159uje o aktu\u00e1ln\u00ed data.<\/p>\n

Hlavn\u00edm c\u00edlem JCCR je realizace projekt\u016f zam\u011b\u0159en\u00fdch na rozvoj cestovn\u00edho ruchu v regionu a prezentaci regionu jako turisticky atraktivn\u00ed destinace.<\/p>\n

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Text a foto: (tzj\u010d)<\/strong><\/p>\n

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  Jiho\u010desk\u00e1 <\/p>\n","protected":false},"author":2,"featured_media":119659,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"footnotes":""},"categories":[7],"tags":[],"jetpack_featured_media_url":"https:\/\/zakrasnejsivimperk.cz\/wp-content\/uploads\/2018\/01\/11\/kraj-ve-v\u00eddni.jpg","_links":{"self":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/119658"}],"collection":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=119658"}],"version-history":[{"count":3,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/119658\/revisions"}],"predecessor-version":[{"id":119663,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/posts\/119658\/revisions\/119663"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=\/wp\/v2\/media\/119659"}],"wp:attachment":[{"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=119658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=119658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zakrasnejsivimperk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=119658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}